Sub-brands
Although we are one university family, there are cases where an area requires a separate sub-brand to better reflect their operations externally. While these sub-brands may have elements not directly consistent to the UCalgary brand, they must also not detract or oppose the fundamental brand either.
Dinos and UC interlock
The Dinos are the athletics teams that represent UCalgary.聽They symbolise the power, performance and fierce spirit of our university.聽Dinos Athletics exists as a competitive and academic enterprise within our family.
Included in that family聽is an 'interlocking monogram' 鈥撀燼聽spirit mark used for merchandise,聽uniforms, and聽informal,聽student-led activities.聽
Olympic Oval
The Olympic Oval is an indoor speed skating oval located within the Faculty of Kinesiology at the 春水堂视频 of Calgary. Built for the 1988 Winter Olympics, it is the official designated training centre for Speed Skate Canada and the Canadian National Speed Skating team. The聽identity leverages the university and faculty ties, while maintaining distinction聽as an international, competitive聽ice training venue.聽
Outdoor Centre
The Outdoor Centre, part of the聽Faculty of Kinesiology听补苍诲听Active Living, has been renting gear and teaching outdoor skills for over 40 years. Our goal is to make outdoor activities affordable and accessible聽by providing the skills and equipment needed, and by creating a friendly and safe learning environment. You don't have to be a student. Our rentals, programs and trips are聽open to everyone聽on and off campus.聽
Alumni Affinity Communities
Find out more about logo options and usage for Affinity Communities.
Indigenous Strategy
How to apply the cultural model and symbols.
Schulich School of Engineering
How to use the legacy graphics for the faculty.